Who We Are

    Our Story

    FJG Enterprises Ltd was founded by Finlay Groocock with a clear vision: to deliver high-quality, trusted brands to retailers and businesses across the UK. With extensive experience in wholesale and distribution, we pride ourselves on curating a diverse and reliable range of products — from personal care and household essentials to pet care, stationery, and lifestyle goods.

    Today, we proudly serve a growing network of loyal customers, including local shops and nationwide businesses, offering exceptional service, competitive pricing, and a commitment to long-term partnerships. At FJG Enterprises, we don't just supply products — we connect businesses with brands their customers love.

    We take sustainability seriously, working with suppliers who share our commitment to responsible sourcing, reduced packaging, and environmentally conscious practices. Our approach to customer service sets us apart: we build lasting relationships through consistent communication, dependable delivery, and tailored support for both independent retailers and national chains.

    Partner with us

    Interested in Working With Us?

    Apply for a trade account and take the first step toward a reliable, long-term supply solution. All accounts are subject to approval — approved partners receive a dedicated account manager for personalised service, expert product support, and a responsive point of contact.

    Apply for a Trade Account

    Brand sourcing

    Looking for Specific Brands?

    For brand sourcing opportunities or specific product requests, contact Finlay directly. We're always open to new partnerships and helping businesses access the brands they need.

    finlaygroocock@fjgenterprises.co.uk

    Our Journey

    Milestones

    2018

    Founded

    FJG Enterprises Ltd incorporated by Finlay Groocock with a mission to bring trusted brands to independent UK retailers.

    2019

    First National Accounts

    Secured first nationwide business partnerships, expanding distribution beyond local retail into regional chains.

    2021

    Catalogue Expansion

    Portfolio grew to span personal care, household essentials, pet care, stationery, and lifestyle goods — over 200 active SKUs.

    2023

    Sustainable Sourcing

    Launched a supplier responsibility programme, prioritising partners committed to reduced packaging and responsible sourcing.

    2025

    Trade Platform Launch

    Introduced a dedicated online trade portal, giving approved accounts direct access to live pricing, ordering, and account management.

    Today

    Growing Network

    Proudly serving a growing network of loyal customers — from independent corner shops to nationwide businesses — with no signs of slowing down.